{"id":34370,"date":"2025-07-17T09:35:05","date_gmt":"2025-07-17T14:35:05","guid":{"rendered":"https:\/\/fonsecaadvisers.com\/blog\/pasar-de-las-hojas-de-calculo-a-perfion-tu-plan-de-juego-en-5-fases\/"},"modified":"2025-07-17T10:10:57","modified_gmt":"2025-07-17T15:10:57","slug":"pasar-de-las-hojas-de-calculo-a-perfion-tu-plan-de-juego-en-5-fases","status":"publish","type":"post","link":"https:\/\/fonsecaadvisers.com\/es-co\/blog\/pasar-de-las-hojas-de-calculo-a-perfion-tu-plan-de-juego-en-5-fases\/","title":{"rendered":"Pasar de las hojas de c\u00e1lculo a Perfion: tu plan de juego en 5 fases"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"34370\" class=\"elementor elementor-34370 elementor-34361\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42e7d85 thegem-e-con-layout-thegem e-flex e-con-boxed e-con e-parent\" data-id=\"42e7d85\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;thegem_container_layout&quot;:&quot;thegem&quot;}\">\r\n\t\t\t\t\t<div class=\"e-con-inner\">\r\n\t\t\t\t<div class=\"elementor-element elementor-element-f55a4b4 flex-horizontal-align-default flex-horizontal-align-tablet-default flex-horizontal-align-mobile-default flex-vertical-align-default flex-vertical-align-tablet-default flex-vertical-align-mobile-default elementor-widget elementor-widget-text-editor\" data-id=\"f55a4b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\r\n\t\t\t\t\t\t<p data-start=\"167\" data-end=\"743\">\u00bfTe acuerdas cuando un solo archivo de Excel se sent\u00eda como un superpoder? Pod\u00edas ponerle color a los SKUs, sacar tablas din\u00e1micas y seguir con tu d\u00eda. Avanza r\u00e1pido \u2014 ahora tienes cientos de variantes de producto, plantillas espec\u00edficas por canal y fechas l\u00edmite de marketing, y esa supuesta hoja \u201cmaestra\u201d es m\u00e1s kriptonita que superpoder. Si tu marca manufacturera ya pas\u00f3 la barrera de los 30 millones de d\u00f3lares y vende por varios canales, pasarte de las hojas de c\u00e1lculo a <strong data-start=\"601\" data-end=\"616\">Perfion PIM <\/strong>es el siguiente paso l\u00f3gico (y rentable). Aqu\u00ed tienes un playbook paso a paso, en lenguaje humano, para lograrlo sin dramas.    <\/p><h4 data-start=\"750\" data-end=\"795\">\u00bfPor qu\u00e9 dejar la comodidad de Excel?<\/h4><ul data-start=\"796\" data-end=\"1280\"><li data-start=\"796\" data-end=\"908\"><p data-start=\"798\" data-end=\"908\">Retrabajo costoso: Un solo error de dedo puede generar contracargos, fletes de devoluci\u00f3n y distribuidores furiosos.<\/p><\/li><li data-start=\"909\" data-end=\"1007\"><p data-start=\"911\" data-end=\"1007\">Lanzamientos lentos: Cada SKU nuevo crea otro archivo \u201cfinal_v12\u201d y una cadena de correos eterna.<\/p><\/li><li data-start=\"1008\" data-end=\"1133\"><p data-start=\"1010\" data-end=\"1133\">Sin fuente \u00fanica de la verdad: Marketing, ingenier\u00eda y ventas manejan cada uno su \u201cmaestra\u201d \u2014 ninguna coincide.<\/p><\/li><li data-start=\"1134\" data-end=\"1280\"><p data-start=\"1136\" data-end=\"1280\">Tope de escalabilidad: Excel no naci\u00f3 para 2 000 SKUs \u00d7 50 atributos \u00d7 10 canales. Llega un punto en que se cuelga\u2026 y tu time-to-market tambi\u00e9n. <\/p><\/li><\/ul><p data-start=\"1282\" data-end=\"1420\">Perfion PIM centraliza cada atributo, idioma y activo digital una sola vez, y luego distribuye los datos autom\u00e1ticamente \u2014 sin loter\u00eda de CTRL+H.<\/p><h4 data-start=\"1427\" data-end=\"1469\">Fase 1 \u2013 Audita y depura tus datos<\/h4><p data-start=\"1470\" data-end=\"1519\">Antes de tocar Perfion, haz un chequeo de realidad:<\/p><ol data-start=\"1521\" data-end=\"1917\"><li data-start=\"1521\" data-end=\"1635\"><p data-start=\"1524\" data-end=\"1635\"><strong data-start=\"1524\" data-end=\"1551\">Inventar\u00eda todo:<\/strong> Hojas de c\u00e1lculo, exports de PLM, campos del ERP, drives compartidos, USBs (s\u00ed, en serio).<\/p><\/li><li data-start=\"1636\" data-end=\"1697\"><p data-start=\"1639\" data-end=\"1697\"><strong data-start=\"1639\" data-end=\"1660\">Elimina duplicados:<\/strong> Qu\u00e9date con la versi\u00f3n m\u00e1s reciente y archiva lo dem\u00e1s.<\/p><\/li><li data-start=\"1698\" data-end=\"1797\"><p data-start=\"1701\" data-end=\"1797\"><strong data-start=\"1701\" data-end=\"1726\">Normaliza atributos: <\/strong>Escoge una unidad para \u201clongitud\u201d \u2014 mil\u00edmetros<em data-start=\"1767\" data-end=\"1771\"> o<\/em> pulgadas\u2014 y mantente fiel.<\/p><\/li><li data-start=\"1798\" data-end=\"1917\"><p data-start=\"1801\" data-end=\"1917\"><strong data-start=\"1801\" data-end=\"1815\">Marca vac\u00edos:<\/strong> UPC faltantes, traducciones dudosas, fichas t\u00e9cnicas viejas. Mejor arreglar ahora que perseguir despu\u00e9s. <\/p><\/li><\/ol><p data-start=\"1919\" data-end=\"2033\">Pro tip: Crea un scorecito de \u201cpreparaci\u00f3n de datos\u201d para que la gerencia entienda por qu\u00e9 algunos SKUs migran m\u00e1s r\u00e1pido que otros.<\/p><h4 data-start=\"2040\" data-end=\"2087\">Fase 2 \u2013 Dise\u00f1a tu modelo de datos en Perfion<\/h4><p data-start=\"2088\" data-end=\"2149\">Piensa en Perfion como una casa vac\u00eda \u2014 t\u00fa escoges el plano.<\/p><ul data-start=\"2151\" data-end=\"2520\"><li data-start=\"2151\" data-end=\"2241\"><p data-start=\"2153\" data-end=\"2241\"><strong data-start=\"2153\" data-end=\"2182\">Categor\u00edas y jerarqu\u00edas:<\/strong> Refleja c\u00f3mo compra la gente: familia \u2192 serie \u2192 SKU.<\/p><\/li><li data-start=\"2242\" data-end=\"2325\"><p data-start=\"2244\" data-end=\"2325\"><strong data-start=\"2244\" data-end=\"2263\">Conjuntos de atributos:<\/strong> Agrupa campos l\u00f3gicamente (dimensiones, materiales, normativas).<\/p><\/li><li data-start=\"2326\" data-end=\"2421\"><p data-start=\"2328\" data-end=\"2421\"><strong data-start=\"2328\" data-end=\"2352\">Regiones e idiomas: <\/strong>Enumera los mercados que hoy atiendes<em data-start=\"2390\" data-end=\"2395\"> y<\/em> los que planeas cubrir ma\u00f1ana<\/p><\/li><li data-start=\"2422\" data-end=\"2520\"><p data-start=\"2424\" data-end=\"2520\"><strong data-start=\"2424\" data-end=\"2443\">Activos digitales:<\/strong> Asocia tama\u00f1os de imagen, modelos 3D, PDFs de seguridad y demos en video al SKU correcto.<\/p><\/li><\/ul><p data-start=\"2522\" data-end=\"2606\">Ded\u00edcale tiempo; un modelo s\u00f3lido vuelve casi indoloro crear plantillas nuevas de canal.<\/p><h4 data-start=\"2613\" data-end=\"2662\">Fase 3 \u2013 Pilotea un \u201cCat\u00e1logo M\u00ednimo Viable\u201d<\/h4><p data-start=\"2663\" data-end=\"2716\">Elige 50\u2013100 SKUs de alto valor y ll\u00e9valos de punta a punta:<\/p><ol data-start=\"2718\" data-end=\"3096\"><li data-start=\"2718\" data-end=\"2809\"><p data-start=\"2721\" data-end=\"2809\"><strong data-start=\"2721\" data-end=\"2731\">Importa<\/strong> los datos limpios a Perfion con su interfaz estilo Excel (ir\u00f3nico, \u00bfno?).<\/p><\/li><li data-start=\"2810\" data-end=\"2892\"><p data-start=\"2813\" data-end=\"2892\"><strong data-start=\"2813\" data-end=\"2823\">Enriquece<\/strong> atributos con copys de marketing, keywords SEO y bullets de features.<\/p><\/li><li data-start=\"2893\" data-end=\"2970\"><p data-start=\"2896\" data-end=\"2970\"><strong data-start=\"2896\" data-end=\"2908\">Muestrea <\/strong>el primer canal\u2014 suele ser Amazon o el portal clave del distribuidor.<\/p><\/li><li data-start=\"2971\" data-end=\"3096\"><p data-start=\"2974\" data-end=\"3096\"><strong data-start=\"2974\" data-end=\"2985\">Publica y valida: <\/strong>\u00bfLlegaron todos los atributos al campo correcto y con la unidad correcta? Soluciona mapeos raros ahora. <\/p><\/li><\/ol><p data-start=\"3098\" data-end=\"3219\">La mayor\u00eda de equipos ve un \u201cprimer go-live\u201d 40\u201360 % m\u00e1s r\u00e1pido versus el m\u00e9todo de las hojas de c\u00e1lculo\u2014 un triunfo que puedes gritarle al liderazgo.<\/p><h4 data-start=\"3226\" data-end=\"3276\">Fase 4 \u2013 Integra con el ERP y el e-commerce<\/h4><p data-start=\"3277\" data-end=\"3383\">Perfion trae conectores listos y una API robusta, pero el orden importa:<\/p><ul data-start=\"3385\" data-end=\"3708\"><li data-start=\"3385\" data-end=\"3476\"><p data-start=\"3387\" data-end=\"3476\"><strong data-start=\"3387\" data-end=\"3407\">Empieza \u201cpush\u201d:<\/strong> Deja que Perfion alimente el item master del ERP, no al rev\u00e9s.<\/p><\/li><li data-start=\"3477\" data-end=\"3576\"><p data-start=\"3479\" data-end=\"3576\"><strong data-start=\"3479\" data-end=\"3492\">Luego \u201cpull\u201d:<\/strong> Trae inventario o precios a Perfion solo si marketing los necesita.<\/p><\/li><li data-start=\"3577\" data-end=\"3708\"><p data-start=\"3579\" data-end=\"3708\"><strong data-start=\"3579\" data-end=\"3600\">Automatiza cadencias:<\/strong> Empuja cada hora para canales r\u00e1pidos (e-commerce) y diario para los lentos (cat\u00e1logos impresos).<\/p><\/li><\/ul><p data-start=\"3710\" data-end=\"3847\">Un loop cerrado asegura que cualquier cambio\u2014 nueva imagen hero, descripci\u00f3n traducida, cambio de material\u2014 se sincronice en todas partes sin manos humanas.<\/p><h4 data-start=\"3854\" data-end=\"3913\">Fase 5 \u2013 Forma al equipo, escala y jubila las hojas de c\u00e1lculo<\/h4><p data-start=\"3914\" data-end=\"3964\">Las personas, no el software, definen el \u00e9xito.<\/p><ul data-start=\"3966\" data-end=\"4511\"><li data-start=\"3966\" data-end=\"4121\"><p data-start=\"3968\" data-end=\"4121\"><strong data-start=\"3968\" data-end=\"3992\">Capacitaci\u00f3n por rol:<\/strong> Marketing aprende flujos de enriquecimiento; ingenier\u00eda blinda specs; ventas consulta datos (pero no los edita).<\/p><\/li><li data-start=\"4122\" data-end=\"4235\"><p data-start=\"4124\" data-end=\"4235\"><strong data-start=\"4124\" data-end=\"4145\">Gobernanza: <\/strong>\u00bfQui\u00e9n aprueba atributos nuevos? \u00bfQui\u00e9n firma traducciones? Def\u00ednelo y docum\u00e9ntalo.  <\/p><\/li><li data-start=\"4236\" data-end=\"4360\"><p data-start=\"4238\" data-end=\"4360\"><strong data-start=\"4238\" data-end=\"4262\">Despliegue progresivo:<\/strong> Agrega familias y canales por sprints, celebrando cada hito para mantener la energ\u00eda arriba.<\/p><\/li><li data-start=\"4361\" data-end=\"4511\"><p data-start=\"4363\" data-end=\"4511\"><strong data-start=\"4363\" data-end=\"4389\">Archiva los archivos viejos:<\/strong> Guarda versiones de solo lectura para auditor\u00eda. Haz que las hojas activas desaparezcan de los escritorios para evitar \u201cediciones piratas\u201d. <\/p><\/li><\/ul><p data-start=\"4513\" data-end=\"4583\">Resultado: un solo sistema, un solo proceso y una sola versi\u00f3n de la verdad\u2014 por fin.<\/p><h4 data-start=\"4590\" data-end=\"4614\">Midiendo el \u00e9xito<\/h4><p data-start=\"4615\" data-end=\"4650\">A los 90 d\u00edas, revisa tres m\u00e9tricas:<\/p><ol data-start=\"4652\" data-end=\"4958\"><li data-start=\"4652\" data-end=\"4751\"><p data-start=\"4655\" data-end=\"4751\"><strong data-start=\"4655\" data-end=\"4675\">Tiempo de publicaci\u00f3n:<\/strong> D\u00edas de \u201cSKU listo\u201d a \u201cSKU live\u201d. Muchos usuarios de Perfion lo parten a la mitad. <\/p><\/li><li data-start=\"4752\" data-end=\"4836\"><p data-start=\"4755\" data-end=\"4836\"><strong data-start=\"4755\" data-end=\"4770\">Tasa de error: <\/strong>Porcentaje de listados rechazados o devueltos; apunta a menos de 1 %.<\/p><\/li><li data-start=\"4837\" data-end=\"4958\"><p data-start=\"4840\" data-end=\"4958\"><strong data-start=\"4840\" data-end=\"4871\">Velocidad de expansi\u00f3n de canales: <\/strong>Qu\u00e9 tan r\u00e1pido lanzas un marketplace nuevo ahora que las plantillas se arman en minutos.<\/p><\/li><\/ol><p data-start=\"4960\" data-end=\"5058\">Vincula cada m\u00e9trica al impacto en ingresos y tu inversi\u00f3n en PIM se paga sola\u2014 muchas veces el primer a\u00f1o.<\/p><h4 data-start=\"5065\" data-end=\"5096\">Errores comunes que debes evitar<\/h4><p data-start=\"5097\" data-end=\"5353\"><em data-start=\"5097\" data-end=\"5123\">Saltar la limpieza de datos:<\/em> Basura entra, basura sale\u2014 solo que m\u00e1s r\u00e1pido.<br data-start=\"5160\" data-end=\"5163\"><em data-start=\"5163\" data-end=\"5183\">Querer \u201chervir el oc\u00e9ano\u201d:<\/em> Migrar todos los SKUs de golpe abruma a equipos y sistemas.<br data-start=\"5241\" data-end=\"5244\"><em data-start=\"5244\" data-end=\"5273\">Ignorar el change management: <\/em>Si Excel queda \u201cpor si las moscas\u201d, volver\u00e1 a colarse en el d\u00eda a d\u00eda.<\/p><p data-start=\"5355\" data-end=\"5438\">Mant\u00e9n la disciplina, sigue el plan por fases y esos baches se vuelven topes bajitos.<\/p><h4 data-start=\"5445\" data-end=\"5480\">\u00bfListo para salir del estancamiento?<\/h4><p data-start=\"5481\" data-end=\"5838\">Pasarte a Perfion libera a tu equipo de marketing para contar historias en vez de pelear con celdas. <strong data-start=\"5576\" data-end=\"5596\">Fonseca Advisers<\/strong> puede encargarse de la migraci\u00f3n de datos, la integraci\u00f3n con tu ERP y la capacitaci\u00f3n para que arranques sin frenar la operaci\u00f3n diaria<\/p>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcdfc63 thegem-e-con-layout-thegem e-flex e-con-boxed e-con e-parent\" data-id=\"fcdfc63\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;thegem_container_layout&quot;:&quot;thegem&quot;}\">\r\n\t\t\t\t\t<div class=\"e-con-inner\">\r\n\t\t\t\t<div class=\"elementor-element elementor-element-59bb94a flex-horizontal-align-default flex-horizontal-align-tablet-default flex-horizontal-align-mobile-default flex-vertical-align-default flex-vertical-align-tablet-default flex-vertical-align-mobile-default elementor-widget elementor-widget-thegem-accordion\" data-id=\"59bb94a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;thegem_elementor_preset&quot;:&quot;classic&quot;,&quot;title_position&quot;:&quot;left&quot;}\" data-widget_type=\"thegem-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"gem-tta-container\" data-vc-action=\"collapse\">\n\t\t\t<div class=\"gem-tta-general gem-tta gem-tta-accordion gem-tta-color-thegem gem-tta-style-classic gem-tta-shape-rounded gem-tta-o-shape-group gem-tta-controls-align-left\">\n\t\t\t\t<div class=\"gem-tta-panels-container\">\n\t\t\t\t\t<div class=\"gem-tta-panels\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div id=\"section-59bb94a-1\" class=\"gem-tta-panel gem-tta-active\" data-vc-content=\".gem-tta-panel-body\">\n\t\t\t\t\t\t\t\t<div class=\"gem-tta-panel-heading\">\n\t\t\t\t\t\t\t\t\t<h4 class=\"gem-tta-panel-title gem-tta-controls-icon-position-left\">\n\t\t\t\t\t\t\t\t\t\t<a href=\"#section-59bb94a-1\" data-vc-accordion data-vc-container=\".gem-tta-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\u00bfCu\u00e1l es el primer paso para migrar datos de producto de Excel a Perfion PIM?\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-controls-icon gem-tta-controls-icon-opened\">\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-controls-icon gem-tta-controls-icon-closed\">\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"gem-tta-panel-body\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"gem-text-output\"><p>Empieza con una auditor\u00eda integral de datos: identifica cada hoja, elimina duplicados y estandariza formatos de atributos antes de importar nada a Perfion.<\/p>\n<\/div>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div id=\"section-59bb94a-2\" class=\"gem-tta-panel \" data-vc-content=\".gem-tta-panel-body\">\n\t\t\t\t\t\t\t\t<div class=\"gem-tta-panel-heading\">\n\t\t\t\t\t\t\t\t\t<h4 class=\"gem-tta-panel-title gem-tta-controls-icon-position-left\">\n\t\t\t\t\t\t\t\t\t\t<a href=\"#section-59bb94a-2\" data-vc-accordion data-vc-container=\".gem-tta-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\u00bfCu\u00e1nto tarda un fabricante en migrar por completo a Perfion PIM?\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-controls-icon gem-tta-controls-icon-opened\">\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-controls-icon gem-tta-controls-icon-closed\">\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"gem-tta-panel-body\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"gem-text-output\"><p>Depende, pero un despliegue por fases suele entregar un piloto en vivo en 6\u20138 semanas y la migraci\u00f3n del cat\u00e1logo completo en 3\u20136 meses, seg\u00fan la cantidad de SKUs y la calidad de los datos.<\/p>\n<\/div>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div id=\"section-59bb94a-3\" class=\"gem-tta-panel \" data-vc-content=\".gem-tta-panel-body\">\n\t\t\t\t\t\t\t\t<div class=\"gem-tta-panel-heading\">\n\t\t\t\t\t\t\t\t\t<h4 class=\"gem-tta-panel-title gem-tta-controls-icon-position-left\">\n\t\t\t\t\t\t\t\t\t\t<a href=\"#section-59bb94a-3\" data-vc-accordion data-vc-container=\".gem-tta-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\u00bfPerfion PIM elimina la necesidad de Excel para la gesti\u00f3n de informaci\u00f3n de producto?\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-controls-icon gem-tta-controls-icon-opened\">\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"gem-tta-controls-icon gem-tta-controls-icon-closed\">\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i>\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"gem-tta-panel-body\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"gem-text-output\"><p>S\u00ed. Una vez que completes la migraci\u00f3n y la formaci\u00f3n, Perfion se convierte en la \u00fanica fuente de verdad para los datos de producto, eliminando los errores y retrasos del PIM basado en hojas de c\u00e1lculo. <\/p>\n<\/div>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Descubre un playbook probado para migrar de Excel a Perfion PIM, reduciendo los tiempos de lanzamiento un 60 %<\/p>\n","protected":false},"author":5,"featured_media":34363,"comment_status":"open","ping_status":"open","sticky":false,"template":"single-fullwidth.php","format":"standard","meta":{"content-type":"","_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[146],"tags":[87,88,147,148,171,193],"class_list":["post-34370","post","type-post","status-publish","format-standard","has-post-thumbnail","category-perfion-es-co","tag-integraciones","tag-manufactura","tag-perfion-es-co","tag-pim-es-co","tag-tecnologia","tag-transformacion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - 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